In today’s Pixel P&L, we examine the holiday season’s most downloaded game that dominated the charts. Also on the docket: Meta’s AI-powered social media plans, Skyesports’ 2026 CS2 calendar, and more.
Block Blast Tops Global Mobile Charts in December, Hits 35 Million Installs
Block Blast, the puzzle sensation from Hungry Studio, rocketed to the top of December’s global mobile download rankings with 35 million installs, smashing its previous monthly high of 25 million. The game, which has now surpassed 200 million lifetime downloads, benefited from the holiday season’s typical boost for evergreen titles. The surge can be credited to Block Blast’s accessible gameplay, strong word-of-mouth, and sustained appeal, exemplified by its 35 million downloads over the past month.
Other mobile gaming heavyweights also posted impressive numbers in December. Roblox climbed from 14 million to over 20 million installs, while Pokémon TCG Pocket eased to 15 million from November’s 29 million. Subway Surfers rebounded to 15 million installs, and 8 Ball Pool recorded its second-biggest month ever with 15 million downloads.
Garena’s Free Fire titles combined for a 6 million-install increase, though Ludo King slipped to 11 million downloads. New Android-only racer Real Moto Driving Racing World debuted with early momentum before tapering off. Meanwhile, My Talking Tom 2 ended December with 8–9 million downloads, boosted by a wave of post-Christmas device activations.
Meta to Integrate AI-Generated Characters into Social Media Platforms
Meta is positioning artificial intelligence-generated characters at the core of its social media strategy, aiming to increase engagement across its 3 billion-user base. The tech giant is rolling out new AI tools, including one that enables users to create personalized AI avatars on Instagram and Facebook. These characters will have profiles, bios, and the ability to share AI-generated content, mimicking human accounts.
Connor Hayes, Meta’s VP of product for generative AI, emphasized that the company sees these AI personas becoming integral to the platform's social dynamic. The company plans to enhance interaction with these avatars over the next two years, making apps more entertaining and engaging. Despite the early adoption phase, where most AI characters remain private, Meta has seen significant interest.
Quick Bytes
Skyesports Unveils 2026 Counter-Strike 2 Event Dates
Skyesports announced two Tier-1 Counter-Strike 2 events for 2026, set for March 30–April 12 and September 7–20. The organizer reaffirmed its commitment to advancing Counter-Strike esports but has yet to reveal details on format, prize pools, or locations for the highly anticipated tournaments.
Tango Gameworks Relaunches as Tango Gameworks Inc. Under Krafton
The studio was formerly shuttered by Microsoft in May 2024, and was then acquired in a "last-minute deal" in August. Krafton plans to expand the studio and explore new projects, including a potential sequel to its hit Hi-Fi Rush game.
Netflix Games VP Leanne Loombe Departs Amid Division Shakeup
Loombe spearheaded the company’s third-party development and publishing since 2021. Her departure coincides with restructuring under new games division president Alain Tascan, which included closing Team Blue and leadership exits.
Did You Know
Before revolutionizing the gaming industry with Mortal Kombat, Ed Boon worked on an unusual project: a pinball game called Taxi. Released in 1988 by Williams Electronics, Taxi featured a bizarre premise where players drove a cab transporting famous figures like Marilyn Monroe (called "Lola" in-game), Mikhail Gorbachev, Santa Claus, and Dracula. The game’s quirky humor and innovative gameplay mechanics made it a cult classic among pinball enthusiasts. Boon's creative touch in blending absurdity with fun gameplay would later shine in his Mortal Kombat series, proving that even eccentric projects can shape a legendary career in gaming.
Quote of the Day
Naomi Hunter, Metal Gear Solid